MANILA — International visitors to the Philippines in 2019 reached 8.26 million, a 15.24 percent growth over 2018’s 7.16 million arrivals.
Double-digit growth rates were registered in most of the months last 2019. Where August was at 27.54 percent and December indicated the highest volume at 776,798.
“This heralds a new milestone in the country’s tourism history, breaching the eight millionth mark. Without a doubt, our convergence programs with other government agencies, particularly in improving access as well as product development and marketing initiatives with local government and private sectors have greatly paid off. These gains we hope to sustain even as we face global challenges,” stated by the Department of Tourism (DOT) Secretary Bernadette Romulo-Puyat.
The slogan “It’s more fun in the Philippines” has its idea refocused on advocating a more sustainable tourism as the DOT launched its campaign back in 2019. It was held at the National Museum of Natural History. The international event was then held in Berlin during the Internationale Tourismus- Börse.
“Save Our Spots” was movement launched by the DOT to appeal to the citizen to take responsibility to safeguard the country’s beauty of nature both the natural and man-made. This was in addition to the sustainable tourism the DOT had launched.
International awards and recognition in 2019 was given to the Philippine tourism industry. World’s Leading Dive Destination at the 2019 World Travel Awards, Asia’s Leading Tourism Board at the 2019 World Travel Awards and Excellent Partner Award (for the Sustainable Efforts in Boracay) to name a few of the awards.
“This is a high point for Philippine tourism as it depicts our solidarity and commitment to make tourism work and prove its full potential as a sustainable and inclusive economic activity. The record-breaking numbers solidify the effectiveness of the Tourism Act of 2009, which celebrated its 10-year anniversary in 2019,” pointed out Puyat.
Korea has guarded its spot as the top source market since 2010. Coming up with a total of 1.98 million arrivals for a 22.48 percent increase.
Up next is China with 1.74 million flaunting with a 38.58 percent growth. Following up close is the US with a 1.06 million visitors and a 2.90 percent increase.
Japan is fourth at 682,788 arrivals, with an 8.07 percent growth followed by Taiwan reporting an equally impressive double-digit increase of 35.01 percent for its 327,273 arrivals.
Rounding up the top 12 visitor markets with their volumes and respective growth rates are Australia with 286,170 (2.27 percent), Canada with 238,850 ((5.48 percent), the United Kingdom with 209,206 (4.06 percent), Singapore with 158,595 arrivals (-7.68 percent), Malaysia with 139,882 (-3.69 percent), India with 134,963 (11.43 percent) and Germany with 103,756 (12.66 percent). (DOT PR)